Facebook Ads Mastery for Offline Businesses: Call, WhatsApp & Walk-in Leads
Instagram Account को Page से connect करना – local branding के लिए
Facebook Ads Mastery for Offline Businesses: Call, WhatsApp & Walk-in Leads
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📘 MODULE 1: Facebook Ads Introduction (Basics) – Offline Business Focus
Facebook Ads क्या है और क्यों जरूरी है offline businesses के लिए
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Offline Business में Ads क्यों ज़रूरी हैं – footfall, calls, WhatsApp inquiries बढ़ाने के लिए
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Ads system कैसे काम करता है (Simple language + offline examples: local shop, gym, ayurvedic clinic, coaching center etc.)
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Facebook Ads का ROI कैसे समझें (calls/leads/visits)
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📘 MODULE 2: Facebook Page, Instagram & WhatsApp Setup
Facebook Page: Business page कैसे create करें और सही category select करें
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Instagram Account को Page से connect करना – local branding के लिए
Video - 3:43 mins
WhatsApp Business क्या है और offline businesses के लिए क्यों जरूरी
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WhatsApp Business setup + Page से connect करके “Call/Message Leads” collect करना
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📘 MODULE 3: Business Manager & Ad Account
Business Manager क्या है और क्यों जरूरी है
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Business Manager में Ad Account create करना step by step
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Ad Account vs Personal Account: कौन सा safe और effective है offline businesses के लिए
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📘 MODULE 4: Facebook Ads Objectives (Offline Business Focus)
Ads Objectives क्या होते हैं और offline businesses के लिए कौन सा best है
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Call Leads Objective – local store, clinic, gym, coaching
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WhatsApp Leads Objective – direct communication for bookings/inquiries
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Lead Form Objective – small offline business offers, trial classes, product samples
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📘 MODULE 5: Lead Generation Methods
WhatsApp Leads कैसे generate करें offline business के लिए
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Call Leads कैसे collect करें Facebook Ads से
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Lead Form Ads: offline events, workshops, free consultations
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High Quality vs Low Quality Leads – कैसे filter करें (geography, interest, behavior)
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📘 MODULE 6: Targeting Strategy (Offline Business)
Details Targeting For Offlines Business
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📘 MODULE 7: CPC, CPM & Cost Control
CPC और CPM क्या हैं offline business perspective में
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Call/WhatsApp leads के लिए low CPC कैसे maintain करें
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Budget allocation: daily vs campaign-based
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Testing strategy: 3 ad sets, 1 winning creative
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Cost control: audience overlap, frequency cap
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📘 MODULE 8: Ad Creative & Copy Basics
Best Ad creatives for offline businesses:
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Call to Action (CTA) words: “Call Now”, “Book Free Demo”, “WhatsApp for Details”
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Ad copy: simple, clear, problem-solution oriented
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Words that reject ads – avoid “Free”, “Guarantee”, “Best”, exaggerated claims
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📘 MODULE 9: Common Facebook Ads Problems & Solutions
Leads नहीं आ रही / Low Quality Leads
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Ads spend हो रहा है लेकिन result नहीं
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Cost per lead high होना
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Ads बार-बार reject होना
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Ad Account/Page restriction
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📘 MODULE 10: Scaling & Safety Tips (Offline Business Focus)
Winning ads को scale कैसे करें – geography & audience expansion
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Ad Account safe रखना – no policy violations
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Common mistakes offline business owners करते हैं
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Long-term strategy: repeat customers, local awareness campaigns, retargeting
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